Pricing
Three plans, and the differences between them are about how much you are running rather than which features have been withheld. The free tier is a quota, never a card.
One channel connected. A blog, a Page or an account — whichever one actually matters to you.
Writers: create your own, or adopt one from dash-b.
The planner, with dated slots, exactly as on the paid plans.
A quota, never a card. Nothing expires into a bill.
Everything in Free, and then the part most businesses actually need.
Facebook, Instagram and WordPress together, on one plan with shares between them.
Higher planning and demonstration limits.
Ads: connect Google Ads and run search campaigns from FABLS. Ads on Facebook, Instagram and TikTok are coming.
Priority as new phases ship.
Everything in Pro, for people running more than one of these.
Multiple businesses on one account, each with its own plan, writers and reports.
Priority support.
The thing worth finding out before you pay for anything is what approving costs you in time. Not the writing — the reading. Ten slots a week is ten drafts somebody has to look at, and the businesses that get value out of this are the ones for whom that is ten minutes rather than an obstacle.
One channel, a real plan, a month. If at the end of it the drafts are being approved and the Page looks alive, the second channel is an easy decision. If they are piling up unread, a bigger plan would not have helped and we would rather you found that out for nothing.
The free tier is limited by quota rather than by a countdown. Nothing switches off on day fifteen and nothing asks for a card in order to continue at zero.
Several businesses on one account, each properly separated: its own writers, its own plan, its own channels, its own reports. Nothing crosses between them.
That is the agency arrangement, and it is also right for anyone who runs two things — a shop and a workshop, a practice and a second location, a company and a personal name that publishes separately.
Ads start on Pro. Google Ads is billed by Google to your own account, so nothing on any plan spends money on paid reach for you. Ads on Facebook, Instagram and TikTok are coming.
One castomo accountOne wallet across the family
Questions
No. The paid plans are monthly and stop when you stop them. What you have written stays yours, and your writers are documents on your castomo account that you can export.
Publishing stops and your plan, writers and history stay where they are. Going back to Free leaves one channel connected; the others are disconnected rather than deleted.
No — one castomo account covers everything, and the key FABLS publishes with is minted on it. If you already use dash-b or anything else in the family, it is the same account and the same wallet.
The plans carry quotas rather than per-post charges, and the quotas are sized for the cadences businesses actually keep. If a plan is genuinely too small for what you are running, the answer is the next plan up rather than an invoice that varies.
No — several businesses on one account is what Business is for, and it is the plan that keeps them properly separated. Pro is one business with all three channels.
They are paid the way drafting is. Each look for new comments is a castomAPI call on the wallet of whoever connected the channel, and FABLS paces those looks by a post's age rather than checking all the time. Each reply the writer drafts spends the brand owner's AI tokens.
Google Ads costs what you spend on it, and Google bills that to your own account: castomo never funds an ad. Each call FABLS makes to Google Ads for you is a castomAPI call on the wallet of the person who composed the campaign. Ads on Facebook, Instagram and TikTok are coming.
Pro and Business. On Free you can compose a campaign, but sending it to Google Ads needs Pro. Today that means Google Ads; ads on Facebook, Instagram and TikTok are coming.
Your own Google Ads account, your own Google Ads developer token and your own Google Cloud OAuth client. The Ads page is the setup guide.
The honest bit: the cost that matters is not the fifteen euros. It is the ten minutes a week somebody spends reading drafts. Every business here that stopped, stopped because nobody was doing that — not because of the price.
Illustrations by GetIllustrations.com (Hipster pack).
